Domain Names: Namecheap – Best Domain Name Practices

Domain names explained.

When building a website, there are 2 steps that you need to follow to get your site live. This article is about the first step, which is getting a Domain Name. The second action is setting up your hosting, and you can click on this link for all of the information you need to establish your hosting.

A Domain Name is extremely straightforward to understand. You use them regularly. When you go to any site, you go to it by either looking for the website on Google, or by hand entering the domain name.

For Google, it is merely “http://www.” followed by “google.com”. That is the domain name. For YouTube, it is merely “http://www.” followed by “youtube.com”. It’s that straightforward. Now you know exactly what a domain is, and the odds are that you’ve known that for a long time, even if you didn’t know that it was called a “domain name”.  Best Domain Name Practices

Domains are often called “web address” as well. I like that, because I like the word address. That’s precisely what your domain is. It’s an address. Much like your residence has an address, so does your website. Consider your domain name as the address of your web site. Think of your hosting as the actual home that is at the address. Once people come to your web address, your website is there prepared to invite them in.

It actually is that basic. And the good news is, acquiring a domain is just as straightforward.

Domains made simple.

There are a few elements to comprehend when picking a domain for your site. I’m going to break them down for you.

The first factor is length. For right now, I’m just dealing with the actual name. I’m not discussing the “http://www.” part or the “. com”, “. net”, “. info” and so on. I’m merely speaking about the unique component between “www.” and “. com”. The shorter the domain name, the better. This is for a number of reasons. Psychologically, it’s a whole lot easier to bear in mind a basic name like “Google”, “YouTube”, “Facebook”, or “Apple”. You do not want your domain to be a number of words smushed together. Instead of “thebestplacetodiscovernewproducts.com”, it’s better to be “productguide.com”. Then, on your website, you can have a headline that says “The Best Place To Discover New Products”. If your business or brands name is long, aim to boil it down to simply 1 or 2 words. Just because you are “Bruce and Tom’s Lawn and Landscaping Service” does not imply your domain needs to be “bruceandtomslawnandlandscapingservice.com”. Go with “btlawn.com” or “btservice.com”. Remember, this is just your address. You want it to be as identifiable as well as unforgettable as possible to people. Once they come to your address, then you can invite them into your residence as well as inform them everything about your business.  Best Domain Name Practices

The second factor is catchy as well as memorable. This piggybacks off of the first one, however I just intend to motivate you to think of not only keeping it short and sweet, but being as catchy as possible. If you were to simply abbreviate “The Best Place To Discover New Products”, your web address would be “tbptdnp”. That’s difficult to bear in mind. It’s not catchy. It’s not memorable. It’s not identifiable. Nonetheless, “productguide” is a lot easier to bear in mind. It’s simple for someone to bear in mind “I have to look this up on “productguide””. Keep that in mind too, and allow the creative juices flow!

The third variable is branded. Opt for whatever your brand name is, or what defines your brand, as simply as possible. I know it sounds foolish, however what if Facebook was “thesocialmediasitewhereyoupoststuff”, or YouTube was “thesitewhereyoupostvideosofyourselfandothercoolstuff”. Even if you do not have a brand name for the site that you are creating, that does not mean it can’t still be branded. All I mean by that is, allow the domain define exactly what the core of the website has to do with.

The next factor is the TLDS, which is simply exactly what follows your domain, such as “. com”, “. net”, or “. info”. Despite the fact that a number of brand-new ones have actually been added over the last couple of years, truthfully, it’s ideal to select “. com” as often as possible. Because the internet has been around, “. com” is just what individuals associate with a site the most. If you are choosing a longterm site where you wish to build a business, you will eventually wish to get your hands on a great “. com”, even if you have to purchase it from someone as well as pay more for it. It is vital for a site that you wish to be prolific and also develop a business around. For a blog, it’s much easier to think about various other alternatives, nonetheless, “. com” is constantly a good thing if you can obtain the name you want. I certainly recommend sticking to “. com”, “. net”, and “. org”.

Last but not least, do not copyright infringe! If you try to make your domain name very near a big trademark name, it is very possible that as soon as your site begins indexing and also ranking you could receive a “cease and desist” letter from the brand name. There are lots of laws and regulations regarding copyright infringement, and also if you are aiming to piggyback off of a large brands name in hopes that even more website traffic will come to your website assuming it might be connected to the big brand name, you will at some point get in trouble! You do not want to be forced to begin again from scratch. You can relocate your site to a brand-new domain name, however you will certainly have to begin fresh with the search engines as far as your web page getting indexed and also ranked for its content again. Do not do it! It will just harm you in the long run!  Best Domain Name Practices

How do I get a domain name?

Great news! That part is very easy also. Namecheap is the best place to go. They’ve been around for years, they’ve got wonderful customer service and customer support, as well as they’ve got countless happy customers around the world. Several domains can be acquired for under $10/year. Use these tips to get started today! And do not worry! As your site grows, as your business expands, and also as your brand grows, it’s very easy to obtain a brand-new domain name that far better reflects you and also switch everything over. For those of you who intend to get going, check out Namecheap today and also start building your site!

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