Domain Names: Namecheap – Domain Name Basics

Domain names explained.

When constructing a website, there are 2 actions that you need to follow to get your website live. This article is about the first step, which is obtaining a Domain Name. The second step is establishing your hosting, and you can click here for all of the information you need to establish your hosting.

A Domain Name is really easy to understand. You use them regularly. When you go to any kind of website, you go to it by either searching for the website on Google, or manually entering the domain name.

For Google, it is simply “http://www.” followed by “google.com”. That is the domain. For YouTube, it is just “http://www.” followed by “youtube.com”. It’s that straightforward. Now you understand just what a domain name is, and also the chances are that you have actually known that for a long time, even if you didn’t understand that it was called a “domain name”.  Domain Name Basics

Domain names are often called “web address” also. I like that, since I like the word address. That’s exactly what your domain is. It’s an address. Just like your home has an address, so does your website. Think about your domain name as the address of your web site. Consider your hosting as the actual residence that is at the address. Once individuals come to your web address, your website is there ready to invite them in.

It actually is that simple. And the bright side is, buying a domain is just as basic.

Domains made simple.

There are a couple of aspects to comprehend when choosing a domain for your website. I’m going to break them down for you.

The first element is length. For now, I’m just dealing with the actual name. I’m not speaking about the “http://www.” part or the “. com”, “. net”, “. info” etc.. I’m just speaking about the unique component between “www.” and “. com”. The shorter the domain, the better. This is for numerous reasons. Psychologically, it’s a whole lot easier to keep in mind a straightforward name like “Google”, “YouTube”, “Facebook”, or “Apple”. You don’t want your domain to be a number of words smushed together. As opposed to “thebestplacetodiscovernewproducts.com”, it’s better to be “productguide.com”. Then, on your site, you can have a headline that says “The Best Place To Discover New Products”. If your business or brands name is long, try to boil it down to just one or two words. Even if you are “Bruce and Tom’s Lawn and Landscaping Service” does not mean your domain needs to be “bruceandtomslawnandlandscapingservice.com”. Go with “btlawn.com” or “btservice.com”. Remember, this is simply your address. You want it to be as recognizable and unforgettable as possible to people. Once they come to your address, then you can welcome them into your residence and also tell them everything about your business.  Domain Name Basics

The 2nd aspect is catchy as well as memorable. This piggybacks off of the first one, however I just want to motivate you to think about not just keeping it concise, but being as catchy as possible. If you were to merely abbreviate “The Best Place To Discover New Products”, your web address would be “tbptdnp”. That’s difficult to keep in mind. It’s not catchy. It’s not memorable. It’s not identifiable. Nonetheless, “productguide” is much easier to keep in mind. It’s simple for someone to bear in mind “I have to look this up on “productguide””. Keep that in mind as well, and also let the innovative juices flow!

The 3rd factor is branded. Go for whatever your brand name is, or what defines your brand, as simply as possible. I know it seems foolish, yet what if Facebook was “thesocialmediasitewhereyoupoststuff”, or YouTube was “thesitewhereyoupostvideosofyourselfandothercoolstuff”. Even if you do not have a brand name for the site that you are developing, that doesn’t indicate it cannot still be branded. All I mean by that is, let the domain define what the core of the website is about.

The next aspect is the TLDS, which is simply just what comes after your domain name, such as “. com”, “. net”, or “. info”. Even though a number of brand-new ones have been added over the last couple of years, truthfully, it’s ideal to opt for “. com” as often as possible. Given that the internet has been around, “. com” is exactly what people associate with an internet site the most. If you are going for a longterm website where you hope to construct a business, you will eventually intend to get your hands on a great “. com”, even if you have to purchase it from somebody and pay more for it. It is crucial for a site that you want to be prolific and construct a business around. For a blog site, it’s much easier to think about other choices, however, “. com” is constantly an advantage if you could get the name you desire. I certainly advise staying with “. com”, “. net”, and also “. org”.

Lastly, do not copyright infringe! If you aim to make your domain name very near to a big brand name, it is extremely possible that when your site begins indexing and ranking you could receive a “cease and desist” letter from the brand. There are tons of laws and regulations about copyright infringement, and also if you are trying to piggyback off of a large brands in hopes that more web traffic will come to your web site assuming it might be connected to the big brand, you will eventually get in trouble! You don’t want to be forced to start again from scratch. You could relocate your website to a new domain name, however you will certainly have to begin fresh with the internet search engine as far as your web page getting indexed as well as ranked for its content again. Do not do it! It will just harm you in the end!  Domain Name Basics

How do I get a domain name?

Great news! That part is easy as well. Namecheap is the best place to go. They’ve been around for years, they’ve got excellent customer service and customer support, and they’ve got countless happy customers around the world. Many domain names can be bought for under $10/year. Use these pointers to get started today! And don’t worry! As your website grows, as your business grows, and as your brand grows, it’s very easy to obtain a brand-new domain that better reflects you and switch everything over. For those of you that wish to start, check out Namecheap today as well as start building your site!

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