Domain Names: Namecheap – Domain Name Best Practices Seo

Domain names explained.

When building a website, there are 2 steps that you have to follow to get your website live. This article is about the first step, which is obtaining a Domain Name. The second action is establishing your hosting, and you can go here for all of the information you need to establish your hosting.

A Domain Name is very easy to comprehend. You use them all the time. When you go to any kind of web site, you go to it by either searching for the website on Google, or manually entering the domain.

For Google, it is merely “http://www.” followed by “google.com”. That is the domain name. For YouTube, it is just “http://www.” followed by “youtube.com”. It’s that simple. Now you recognize what a domain name is, as well as the chances are that you’ve known that for a long time, even if you didn’t understand that it was called a “domain name”.  Domain Name Best Practices Seo

Domain names are commonly called “web address” too. I like that, because I like the word address. That’s precisely what your domain is. It’s an address. Just like your residence has an address, so does your site. Think of your domain as the address of your site. Think of your hosting as the actual home that is at the address. Once individuals come to your web address, your site is there ready to welcome them in.

It actually is that straightforward. And the good news is, purchasing a domain is just as simple.

Domains made simple.

There are a few factors to understand when deciding on a domain for your site. I’m going to break them down for you.

The first aspect is length. For right now, I’m just dealing with the actual name. I’m not discussing the “http://www.” part or the “. com”, “. net”, “. info” and so on. I’m just speaking about the unique part in between “www.” and “. com”. The shorter the domain name, the better. This is for a number of reasons. Psychologically, it’s a whole lot easier to bear in mind an easy name like “Google”, “YouTube”, “Facebook”, or “Apple”. You do not want your domain to be a number of words smushed together. Instead of “thebestplacetodiscovernewproducts.com”, it’s much better to be “productguide.com”. Then, on your website, you can have a headline that says “The Best Place To Discover New Products”. If your business or brands name is long, try to boil it down to simply 1 or 2 words. Even if you are “Bruce and Tom’s Lawn and Landscaping Service” doesn’t imply your domain name needs to be “bruceandtomslawnandlandscapingservice.com”. Opt for “btlawn.com” or “btservice.com”. Keep in mind, this is simply your address. You want it to be as identifiable and also unforgettable as possible to people. Once they come to your address, then you can invite them into your home and inform them everything about your business.  Domain Name Best Practices Seo

The second aspect is catchy and memorable. This piggybacks off of the first one, yet I simply wish to urge you to think of not just keeping it succinct, but being as catchy as possible. If you were to simply abbreviate “The Best Place To Discover New Products”, your web address would be “tbptdnp”. That’s hard to keep in mind. It’s not catchy. It’s not memorable. It’s not recognizable. Nonetheless, “productguide” is much easier to remember. It’s very easy for someone to remember “I need to look this up on “productguide””. Keep that in mind as well, as well as allow the imaginative juices flow!

The third aspect is branded. Choose whatever your brand name is, or what defines your brand, as simply as possible. I recognize it sounds ridiculous, but what if Facebook was “thesocialmediasitewhereyoupoststuff”, or YouTube was “thesitewhereyoupostvideosofyourselfandothercoolstuff”. Even if you don’t have a brand name for the site that you are developing, that does not imply it cannot still be branded. All I mean by that is, let the domain name define exactly what the core of the website has to do with.

The next element is the TLDS, which is simply what follows your domain name, such as “. com”, “. net”, or “. info”. Despite the fact that several new ones have actually been added over the last couple of years, honestly, it’s ideal to select “. com” as often as possible. Considering that the internet has been around, “. com” is what people associate with a site the most. If you are choosing a longterm website where you hope to build a business, you will ultimately intend to obtain your hands on a good “. com”, even if you need to acquire it from someone and also pay more for it. It is important for a website that you intend to be prolific and also build a business around. For a blog site, it’s easier to consider various other choices, nevertheless, “. com” is constantly an advantage if you could obtain the name you desire. I certainly suggest staying with “. com”, “. net”, and also “. org”.

Lastly, do not copyright infringe! If you attempt to make your domain very near to a big brand name, it is extremely feasible that when your website begins indexing as well as ranking you could receive a “cease and desist” letter from the brand. There are tons of laws and regulations regarding copyright infringement, as well as if you are aiming to piggyback off of a large brands in hopes that even more website traffic will come to your site believing it may be associated with the big brand, you will at some point get in trouble! You don’t want to be forced to start again from scratch. You can relocate your site to a new domain, however you will certainly have to start fresh with the search engines as far as your page getting indexed as well as ranked for its content again. Don’t do it! It will only hurt you in the long run!  Domain Name Best Practices Seo

How do I get a domain name?

Great news! That part is simple as well. Namecheap is the best place to go. They’ve been around for years, they’ve got excellent customer service and customer support, and they have actually got numerous happy customers all over the world. Lots of domain names can be purchased for under $10/year. Use these tips to get started today! And do not stress! As your website expands, as your business expands, and as your brand expands, it’s simple to obtain a brand-new domain that better shows you and switch everything over. For those of you that want to get going, check out Namecheap today and also begin constructing your website!

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