Domain Names: Namecheap – Domain Name Guidelines

Domain names explained.

When building a website, there are 2 steps that you must follow to get your site live. This article is about the first step, which is obtaining a Domain Name. The second step is setting up your hosting, and you can go here for all of the information you need to set up your hosting.

A Domain Name is really basic to comprehend. You use them all the time. When you go to any kind of site, you go to it by either searching for the site on Google, or manually entering the domain.

For Google, it is simply “http://www.” followed by “google.com”. That is the domain name. For YouTube, it is simply “http://www.” followed by “youtube.com”. It’s that easy. Now you recognize what a domain is, and the odds are that you’ve known that for a long time, even if you really did not know that it was called a “domain”.  Domain Name Guidelines

Domains are often called “web address” as well. I like that, due to the fact that I like the word address. That’s exactly just what your domain name is. It’s an address. Just like your home has an address, so does your site. Think of your domain as the address of your web site. Consider your hosting as the actual residence that is at the address. Once individuals come to your web address, your website is there prepared to welcome them in.

It really is that straightforward. And the bright side is, purchasing a domain name is just as straightforward.

Domains made simple.

There are a few factors to understand when selecting a domain for your site. I’m going to break them down for you.

The first element is length. For now, I’m just dealing with the actual name. I’m not discussing the “http://www.” part or the “. com”, “. net”, “. info” etc.. I’m simply discussing the unique component between “www.” and “. com”. The shorter the domain name, the better. This is for a number of reasons. Psychologically, it’s a whole lot easier to remember a simple name like “Google”, “YouTube”, “Facebook”, or “Apple”. You do not want your domain to be several words smushed together. Instead of “thebestplacetodiscovernewproducts.com”, it’s better to be “productguide.com”. Then, on your site, you can have a headline that says “The Best Place To Discover New Products”. If your business or brands name is long, try to boil it down to just a couple of words. Just because you are “Bruce and Tom’s Lawn and Landscaping Service” doesn’t mean your domain needs to be “bruceandtomslawnandlandscapingservice.com”. Choose “btlawn.com” or “btservice.com”. Remember, this is simply your address. You want it to be as recognizable as well as unforgettable as possible to individuals. Once they come to your address, then you can welcome them into your home as well as inform them about your business.  Domain Name Guidelines

The second variable is catchy and also memorable. This piggybacks off of the first one, yet I just wish to encourage you to consider not just maintaining it concise, but being as catchy as possible. If you were to just abbreviate “The Best Place To Discover New Products”, your web address would be “tbptdnp”. That’s difficult to keep in mind. It’s not catchy. It’s not memorable. It’s not recognizable. Nevertheless, “productguide” is a lot easier to keep in mind. It’s simple for someone to keep in mind “I have to look this up on “productguide””. Keep that in mind as well, and allow the creative juices flow!

The 3rd factor is branded. Go for whatever your brand name is, or what defines your brand, as simply as possible. I understand it appears silly, however what if Facebook was “thesocialmediasitewhereyoupoststuff”, or YouTube was “thesitewhereyoupostvideosofyourselfandothercoolstuff”. Even if you don’t have a brand name for the website that you are developing, that does not mean it cannot still be branded. All I mean by that is, allow the domain define what the core of the website is about.

The next aspect is the TLDS, which is simply just what follows your domain, such as “. com”, “. net”, or “. info”. Although numerous brand-new ones have actually been added over the last couple of years, honestly, it’s best to select “. com” as often as possible. Given that the internet has been around, “. com” is what individuals associate with a web site the most. If you are going for a longterm site where you want to build a business, you will at some point want to get your hands on a great “. com”, even if you need to purchase it from someone and pay even more for it. It is crucial for a website that you want to be prolific as well as develop a business around. For a blog, it’s easier to consider various other alternatives, nonetheless, “. com” is constantly a good idea if you could obtain the name you desire. I most definitely recommend adhering to “. com”, “. net”, and also “. org”.

Last but not least, do not copyright infringe! If you try to make your domain name very near a big brand name, it is really possible that as soon as your website begins indexing and ranking you might receive a “cease and desist” letter from the brand name. There are lots of laws and regulations concerning copyright infringement, and if you are trying to piggyback off of a huge trademark names in hopes that more web traffic will come to your site thinking it might be related to the big brand name, you will ultimately get in trouble! You do not want to be forced to begin again from scratch. You can move your site to a new domain name, however you will certainly have to begin fresh with the online search engine as far as your page getting indexed as well as ranked for its content once more. Do not do it! It will just injure you in the long run!  Domain Name Guidelines

How do I get a domain name?

Great news! That part is simple also. Namecheap is the best place to go. They’ve been around for years, they’ve got excellent customer service and customer support, and also they have actually got countless happy customers all over the world. Many domain names could be purchased for under $10/year. Utilize these ideas to get started today! And don’t worry! As your site expands, as your business grows, and also as your brand expands, it’s easy to get a new domain that better shows you and also switch everything over. For those of you who want to get started, check out Namecheap today and start constructing your site!

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