Domain Names: Namecheap – Domain Name Health Check

Domain names explained.

When building a website, there are 2 steps that you need to follow to get your site live. This article is about the first step, which is obtaining a Domain Name. The second step is setting up your hosting, and you can click on this link for all of the information you need to establish your hosting.

A Domain Name is very easy to understand. You use them regularly. When you go to any kind of site, you go to it by either searching for the website on Google, or by hand entering the domain.

For Google, it is just “http://www.” followed by “google.com”. That is the domain. For YouTube, it is simply “http://www.” followed by “youtube.com”. It’s that straightforward. Now you recognize exactly what a domain is, and the chances are that you have actually known that for a long time, even if you didn’t understand that it was called a “domain”.  Domain Name Health Check

Domain names are often called “web address” as well. I like that, due to the fact that I like the word address. That’s precisely what your domain name is. It’s an address. Just like your residence has an address, so does your web site. Think of your domain name as the address of your web site. Think of your hosting as the actual home that is at the address. Once individuals come to your web address, your web site is there all set to invite them in.

It truly is that straightforward. And the bright side is, purchasing a domain name is just as easy.

Domains made simple.

There are a couple of aspects to understand when deciding on a domain for your website. I’m going to break them down for you.

The first aspect is length. For now, I’m only dealing with the actual name. I’m not discussing the “http://www.” component or the “. com”, “. net”, “. info” etc.. I’m just speaking about the unique component in between “www.” and “. com”. The shorter the domain name, the better. This is for several reasons. Psychologically, it’s a lot easier to bear in mind a straightforward name like “Google”, “YouTube”, “Facebook”, or “Apple”. You do not want your domain to be numerous words smushed together. Rather than “thebestplacetodiscovernewproducts.com”, it’s much better to be “productguide.com”. Then, on your website, you can have a headline that says “The Best Place To Discover New Products”. If your business or brands name is long, try to boil it down to just one or two words. Even if you are “Bruce and Tom’s Lawn and Landscaping Service” doesn’t suggest your domain has to be “bruceandtomslawnandlandscapingservice.com”. Choose “btlawn.com” or “btservice.com”. Keep in mind, this is simply your address. You want it to be as identifiable and also memorable as possible to individuals. Once they come to your address, then you can invite them into your home as well as tell them about your business.  Domain Name Health Check

The 2nd element is catchy as well as memorable. This piggybacks off of the first one, yet I simply want to motivate you to consider not only keeping it brief, but being as catchy as feasible. If you were to simply abbreviate “The Best Place To Discover New Products”, your web address would be “tbptdnp”. That’s tough to keep in mind. It’s not catchy. It’s not memorable. It’s not recognizable. Nonetheless, “productguide” is a lot easier to keep in mind. It’s easy for somebody to remember “I need to look this up on “productguide””. Keep that in mind also, as well as let the innovative juices flow!

The 3rd element is branded. Choose whatever your brand name is, or what defines your brand, as simply as possible. I understand it appears silly, yet what if Facebook was “thesocialmediasitewhereyoupoststuff”, or YouTube was “thesitewhereyoupostvideosofyourselfandothercoolstuff”. Even if you don’t have a brand name for the website that you are creating, that doesn’t mean it can not still be branded. All I mean by that is, allow the domain name define what the core of the site has to do with.

The next aspect is the TLDS, which is simply just what follows your domain, such as “. com”, “. net”, or “. info”. Despite the fact that numerous new ones have actually been added over the last few years, honestly, it’s ideal to select “. com” as often as possible. Considering that the internet has actually been around, “. com” is just what individuals associate with an internet site the most. If you are going for a longterm website where you hope to develop a business, you will at some point want to get your hands on a great “. com”, also if you have to get it from somebody as well as pay even more for it. It is essential for a site that you wish to be prolific as well as construct a business around. For a blog site, it’s easier to consider various other alternatives, nonetheless, “. com” is constantly a good idea if you can get the name you desire. I absolutely suggest staying with “. com”, “. net”, and also “. org”.

Last but not least, do not copyright infringe! If you aim to make your domain name very near to a big trademark name, it is really feasible that as soon as your site starts indexing and also ranking you might receive a “cease and desist” letter from the brand. There are lots of laws and regulations regarding copyright infringement, and also if you are attempting to piggyback off of a huge trademark names in hopes that even more website traffic will come to your web site assuming it may be associated with the big brand, you will ultimately get in trouble! You do not want to be forced to start again from scratch. You can relocate your website to a new domain name, but you will have to begin fresh with the search engines as far as your web page getting indexed and ranked for its content again. Do not do it! It will just hurt you in the end!  Domain Name Health Check

How do I get a domain name?

Great news! That part is simple too. Namecheap is the best place to go. They’ve been around for years, they’ve got excellent customer service and customer support, and also they’ve got millions of happy customers all over the globe. Numerous domains can be purchased for under $10/year. Make use of these tips to get started today! And don’t worry! As your site expands, as your business grows, and also as your brand grows, it’s easy to get a brand-new domain that better reflects you and also switch everything over. For those of you who wish to get started, check out Namecheap today and also start building your website!

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