Domain Names: Namecheap – Domain Name Seo Best Practices

Domain names explained.

When constructing a website, there are 2 actions that you should follow to get your website live. This article has to do with the first step, which is obtaining a Domain Name. The second action is setting up your hosting, and you can click here for all of the information you need to establish your hosting.

A Domain Name is extremely simple to understand. You use them all the time. When you go to any type of site, you go to it by either searching for the site on Google, or by hand entering the domain name.

For Google, it is just “http://www.” followed by “google.com”. That is the domain. For YouTube, it is merely “http://www.” followed by “youtube.com”. It’s that straightforward. Now you know exactly what a domain is, as well as the odds are that you have actually known that for a long time, even if you didn’t know that it was called a “domain”.  Domain Name Seo Best Practices

Domains are frequently called “web address” also. I like that, due to the fact that I like the word address. That’s exactly just what your domain is. It’s an address. Similar to how your house has an address, so does your site. Think about your domain name as the address of your web site. Think of your hosting as the actual residence that is at the address. Once individuals come to your web address, your web site is there prepared to invite them in.

It truly is that easy. And the bright side is, acquiring a domain name is just as straightforward.

Domains made simple.

There are a few factors to understand when choosing a domain name for your website. I’m going to break them down for you.

The first factor is length. For now, I’m just dealing with the actual name. I’m not discussing the “http://www.” part or the “. com”, “. net”, “. info” and so on. I’m simply discussing the unique part between “www.” and “. com”. The shorter the domain, the better. This is for a number of reasons. Psychologically, it’s a whole lot easier to keep in mind a straightforward name like “Google”, “YouTube”, “Facebook”, or “Apple”. You don’t want your domain to be a number of words smushed together. Rather than “thebestplacetodiscovernewproducts.com”, it’s far better to be “productguide.com”. Then, on your website, you can have a headline that says “The Best Place To Discover New Products”. If your business or brands name is long, attempt to boil it down to simply a couple of words. Just because you are “Bruce and Tom’s Lawn and Landscaping Service” doesn’t suggest your domain name needs to be “bruceandtomslawnandlandscapingservice.com”. Opt for “btlawn.com” or “btservice.com”. Bear in mind, this is just your address. You want it to be as identifiable as well as memorable as possible to individuals. Once they come to your address, then you can invite them into your home and also tell them everything about your business.  Domain Name Seo Best Practices

The 2nd factor is catchy as well as memorable. This piggybacks off of the first one, yet I just want to urge you to consider not just maintaining it short and sweet, but being as catchy as possible. If you were to just abbreviate “The Best Place To Discover New Products”, your web address would be “tbptdnp”. That’s hard to bear in mind. It’s not catchy. It’s not memorable. It’s not recognizable. However, “productguide” is much easier to bear in mind. It’s very easy for somebody to keep in mind “I should look this up on “productguide””. Keep that in mind as well, and let the creative juices flow!

The 3rd factor is branded. Choose whatever your brand name is, or what defines your brand, as simply as possible. I recognize it appears foolish, however what if Facebook was “thesocialmediasitewhereyoupoststuff”, or YouTube was “thesitewhereyoupostvideosofyourselfandothercoolstuff”. Even if you don’t have a brand name for the site that you are developing, that does not imply it can not still be branded. All I mean by that is, allow the domain define what the core of the website has to do with.

The next aspect is the TLDS, which is simply what comes after your domain name, such as “. com”, “. net”, or “. info”. Even though several new ones have actually been added over the last couple of years, truthfully, it’s best to opt for “. com” as often as possible. Given that the internet has been around, “. com” is just what people associate with a site the most. If you are going for a longterm site where you intend to construct a business, you will at some point wish to get your hands on a great “. com”, also if you have to acquire it from somebody as well as pay more for it. It is vital for a website that you wish to be prolific as well as build a business around. For a blog site, it’s easier to consider various other choices, however, “. com” is always a good idea if you could get the name you want. I certainly suggest sticking to “. com”, “. net”, and “. org”.

Last but not least, do not copyright infringe! If you try to make your domain name very close to a big trademark name, it is really feasible that as soon as your site begins indexing as well as ranking you might receive a “cease and desist” letter from the brand name. There are lots of laws and regulations concerning copyright infringement, as well as if you are attempting to piggyback off of a big brands name in hopes that even more website traffic will come to your website thinking it could be associated with the big brand name, you will at some point get in trouble! You don’t want to be forced to start again from scratch. You could move your site to a new domain, yet you will certainly have to start fresh with the search engines as far as your web page getting indexed and ranked for its content again. Do not do it! It will only harm you in the end!  Domain Name Seo Best Practices

How do I get a domain name?

Great news! That part is easy also. Namecheap is the best place to go. They’ve been around for years, they’ve got great customer service and customer support, and they’ve got numerous happy customers all over the globe. Lots of domain names can be acquired for under $10/year. Utilize these tips to get started today! And don’t worry! As your website expands, as your business grows, and as your brand grows, it’s very easy to get a brand-new domain that much better mirrors you and switch everything over. For those of you that intend to begin, check out Namecheap today and begin developing your site!

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