Domain Names: Namecheap – Domain Registration Best Practices

Domain names explained.

When building a website, there are 2 steps that you should follow to get your site live. This article has to do with the first step, which is obtaining a Domain Name. The second step is setting up your hosting, and you can visit this site for all of the information you need to set up your hosting.

A Domain Name is very simple to understand. You use them all the time. When you go to any website, you go to it by either searching for the website on Google, or by hand entering the domain name.

For Google, it is just “http://www.” followed by “google.com”. That is the domain. For YouTube, it is simply “http://www.” followed by “youtube.com”. It’s that easy. Now you recognize just what a domain is, as well as the chances are that you have actually known that for a long time, even if you didn’t understand that it was called a “domain”.  Domain Registration Best Practices

Domains are usually called “web address” also. I like that, because I like the word address. That’s specifically what your domain is. It’s an address. Much like your house has an address, so does your website. Consider your domain name as the address of your website. Think of your hosting as the actual residence that is at the address. Once individuals come to your web address, your site is there all set to welcome them in.

It actually is that easy. And the good news is, acquiring a domain is just as straightforward.

Domains made simple.

There are a couple of elements to comprehend when selecting a domain for your site. I’m going to break them down for you.

The first aspect is length. For right now, I’m just dealing with the actual name. I’m not talking about the “http://www.” component or the “. com”, “. net”, “. info” and so on. I’m merely talking about the unique component in between “www.” and “. com”. The shorter the domain name, the better. This is for several reasons. Psychologically, it’s a lot easier to keep in mind a straightforward name like “Google”, “YouTube”, “Facebook”, or “Apple”. You do not want your domain to be numerous words smushed together. Instead of “thebestplacetodiscovernewproducts.com”, it’s far better to be “productguide.com”. Then, on your site, you can have a headline that says “The Best Place To Discover New Products”. If your business or brands name is long, try to boil it down to just a couple of words. Even if you are “Bruce and Tom’s Lawn and Landscaping Service” does not mean your domain name needs to be “bruceandtomslawnandlandscapingservice.com”. Go for “btlawn.com” or “btservice.com”. Keep in mind, this is simply your address. You want it to be as identifiable and unforgettable as possible to people. Once they come to your address, then you can welcome them into your residence as well as inform them about your business.  Domain Registration Best Practices

The 2nd factor is catchy and also memorable. This piggybacks off of the first one, yet I just intend to motivate you to think of not just keeping it concise, but being as catchy as possible. If you were to merely abbreviate “The Best Place To Discover New Products”, your web address would be “tbptdnp”. That’s difficult to bear in mind. It’s not catchy. It’s not memorable. It’s not recognizable. Nonetheless, “productguide” is much easier to keep in mind. It’s easy for someone to keep in mind “I have to look this up on “productguide””. Keep that in mind as well, and allow the creative juices flow!

The third variable is branded. Choose whatever your brand name is, or what defines your brand, as simply as possible. I recognize it sounds foolish, however suppose Facebook was “thesocialmediasitewhereyoupoststuff”, or YouTube was “thesitewhereyoupostvideosofyourselfandothercoolstuff”. Even if you don’t have a brand name for the site that you are developing, that does not imply it can’t still be branded. All I mean by that is, allow the domain define exactly what the core of the site has to do with.

The next element is the TLDS, which is simply exactly what comes after your domain, such as “. com”, “. net”, or “. info”. Even though numerous new ones have been added over the last couple of years, honestly, it’s finest to opt for “. com” as often as possible. Given that the internet has actually been around, “. com” is just what people associate with an internet site the most. If you are going with a longterm website where you hope to develop a business, you will at some point intend to get your hands on a great “. com”, even if you have to purchase it from somebody and also pay even more for it. It is essential for a website that you want to be prolific as well as develop a business around. For a blog, it’s less complicated to consider various other alternatives, nevertheless, “. com” is constantly a good thing if you could obtain the name you want. I definitely recommend staying with “. com”, “. net”, as well as “. org”.

Lastly, do not copyright infringe! If you try to make your domain very close to a big brand, it is really feasible that when your website begins indexing and ranking you might receive a “cease and desist” letter from the brand. There are tons of laws and regulations about copyright infringement, as well as if you are aiming to piggyback off of a large brands name in hopes that more traffic will come to your website assuming it might be connected to the big brand, you will ultimately get in trouble! You do not want to be forced to begin again from scratch. You could move your site to a new domain, but you will certainly have to start fresh with the search engines as far as your page getting indexed as well as ranked for its content again. Don’t do it! It will just harm you in the long run!  Domain Registration Best Practices

How do I get a domain name?

Great news! That part is simple too. Namecheap is the best place to go. They’ve been around for years, they’ve got wonderful customer service and customer support, as well as they’ve got numerous happy customers all over the globe. Many domains could be acquired for under $10/year. Make use of these tips to get started today! And do not stress! As your site expands, as your business expands, and also as your brand expands, it’s simple to obtain a new domain that far better shows you and also switch everything over. For those of you that want to get going, check out Namecheap today and begin building your site!

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