Domain Names: Namecheap – Email Domain Name Best Practices

Domain names explained.

When constructing a website, there are 2 steps that you should follow to get your site live. This article has to do with the first step, which is obtaining a Domain Name. The second step is setting up your hosting, and you can click on this link for all of the information you need to establish your hosting.

A Domain Name is extremely straightforward to understand. You use them regularly. When you go to any website, you go to it by either looking for the site on Google, or manually entering the domain name.

For Google, it is merely “http://www.” followed by “google.com”. That is the domain name. For YouTube, it is just “http://www.” followed by “youtube.com”. It’s that simple. Now you know just what a domain name is, as well as the odds are that you’ve known that for a long time, even if you didn’t understand that it was called a “domain”.  Email Domain Name Best Practices

Domain names are commonly called “web address” also. I like that, due to the fact that I like the word address. That’s exactly what your domain name is. It’s an address. Similar to how your home has an address, so does your site. Consider your domain as the address of your web site. Think about your hosting as the actual house that is at the address. Once people come to your web address, your website is there prepared to invite them in.

It actually is that easy. And the good news is, buying a domain is just as easy.

Domains made simple.

There are a couple of aspects to recognize when choosing a domain name for your web site. I’m going to break them down for you.

The first aspect is length. For now, I’m just dealing with the actual name. I’m not talking about the “http://www.” part or the “. com”, “. net”, “. info” etc.. I’m just talking about the unique part between “www.” and “. com”. The shorter the domain name, the better. This is for numerous reasons. Psychologically, it’s a whole lot easier to bear in mind an easy name like “Google”, “YouTube”, “Facebook”, or “Apple”. You do not want your domain to be a number of words smushed together. Rather than “thebestplacetodiscovernewproducts.com”, it’s much better to be “productguide.com”. Then, on your site, you can have a headline that says “The Best Place To Discover New Products”. If your business or brands name is long, try to boil it down to just one or two words. Just because you are “Bruce and Tom’s Lawn and Landscaping Service” does not indicate your domain has to be “bruceandtomslawnandlandscapingservice.com”. Go with “btlawn.com” or “btservice.com”. Bear in mind, this is just your address. You want it to be as identifiable and also unforgettable as possible to individuals. Once they come to your address, then you can welcome them into your home and tell them everything about your business.  Email Domain Name Best Practices

The second aspect is catchy and also memorable. This piggybacks off of the first one, yet I just intend to urge you to consider not just keeping it succinct, but being as catchy as possible. If you were to just abbreviate “The Best Place To Discover New Products”, your web address would be “tbptdnp”. That’s hard to bear in mind. It’s not catchy. It’s not memorable. It’s not recognizable. Nonetheless, “productguide” is a lot easier to remember. It’s easy for somebody to keep in mind “I have to look this up on “productguide””. Keep that in mind also, and allow the innovative juices flow!

The 3rd aspect is branded. Choose whatever your brand name is, or what defines your brand, as simply as possible. I recognize it seems foolish, however suppose Facebook was “thesocialmediasitewhereyoupoststuff”, or YouTube was “thesitewhereyoupostvideosofyourselfandothercoolstuff”. Even if you do not have a brand name for the website that you are producing, that does not indicate it cannot still be branded. All I mean by that is, allow the domain name define what the core of the website is about.

The next element is the TLDS, which is simply exactly what comes after your domain name, such as “. com”, “. net”, or “. info”. Even though a number of brand-new ones have been added over the last few years, honestly, it’s best to opt for “. com” as often as possible. Since the internet has actually been around, “. com” is what individuals associate with a site the most. If you are going for a longterm site where you hope to build a business, you will at some point wish to obtain your hands on an excellent “. com”, also if you have to get it from somebody as well as pay more for it. It is crucial for a website that you intend to be prolific and develop a business around. For a blog, it’s simpler to consider other choices, however, “. com” is always an advantage if you could get the name you want. I most definitely suggest sticking to “. com”, “. net”, and “. org”.

Lastly, do not copyright infringe! If you aim to make your domain very close to a big brand, it is extremely possible that once your site begins indexing as well as ranking you could get a “cease and desist” letter from the brand name. There are lots of laws and regulations about copyright infringement, and also if you are trying to piggyback off of a big trademark names in hopes that even more traffic will come to your site believing it might be related to the big brand name, you will eventually get in trouble! You don’t want to be forced to begin again from scratch. You can move your site to a new domain, yet you will certainly have to start fresh with the search engines as far as your web page getting indexed and ranked for its content once again. Don’t do it! It will only harm you ultimately!  Email Domain Name Best Practices

How do I get a domain name?

Great news! That part is very easy too. Namecheap is the best place to go. They’ve been around for years, they’ve got great customer service and customer support, and they have actually got millions of happy customers all over the globe. Lots of domains could be purchased for under $10/year. Use these suggestions to get started today! And don’t worry! As your website expands, as your business grows, and also as your brand grows, it’s simple to get a brand-new domain that better mirrors you and also switch everything over. For those of you that intend to get started, check out Namecheap today and also begin developing your site!

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