Domain Names: Namecheap – How To Increase Domain Name Value

Domain names explained.

When building a website, there are 2 steps that you should follow to get your website live. This article has to do with the first step, which is getting a Domain Name. The second step is establishing your hosting, and you can visit this site for all of the information you need to set up your hosting.

A Domain Name is extremely easy to understand. You use them all the time. When you go to any type of web site, you go to it by either searching for the website on Google, or manually entering the domain name.

For Google, it is simply “http://www.” followed by “google.com”. That is the domain name. For YouTube, it is just “http://www.” followed by “youtube.com”. It’s that easy. Now you recognize exactly what a domain name is, and also the chances are that you have actually known that for a long time, even if you really did not understand that it was called a “domain”.  How To Increase Domain Name Value

Domain names are typically called “web address” too. I like that, since I like the word address. That’s exactly just what your domain is. It’s an address. Much like your home has an address, so does your web site. Think of your domain as the address of your website. Consider your hosting as the actual house that is at the address. Once individuals come to your web address, your web site is there prepared to welcome them in.

It really is that basic. And the good news is, acquiring a domain is just as straightforward.

Domains made simple.

There are a few elements to recognize when selecting a domain name for your website. I’m going to break them down for you.

The first element is length. For right now, I’m only dealing with the actual name. I’m not talking about the “http://www.” part or the “. com”, “. net”, “. info” and so on. I’m merely talking about the unique part in between “www.” and “. com”. The shorter the domain name, the better. This is for several reasons. Psychologically, it’s a whole lot easier to keep in mind a simple name like “Google”, “YouTube”, “Facebook”, or “Apple”. You do not want your domain name to be several words smushed together. Instead of “thebestplacetodiscovernewproducts.com”, it’s much better to be “productguide.com”. Then, on your site, you can have a headline that says “The Best Place To Discover New Products”. If your business or brands name is long, aim to boil it down to simply 1 or 2 words. Just because you are “Bruce and Tom’s Lawn and Landscaping Service” doesn’t imply your domain name has to be “bruceandtomslawnandlandscapingservice.com”. Choose “btlawn.com” or “btservice.com”. Bear in mind, this is simply your address. You want it to be as identifiable and memorable as possible to individuals. Once they come to your address, then you can welcome them into your house and also inform them all about your business.  How To Increase Domain Name Value

The 2nd factor is catchy and also memorable. This piggybacks off of the first one, but I just intend to urge you to think about not just keeping it brief, but being as catchy as possible. If you were to just abbreviate “The Best Place To Discover New Products”, your web address would be “tbptdnp”. That’s difficult to remember. It’s not catchy. It’s not memorable. It’s not identifiable. Nevertheless, “productguide” is much easier to remember. It’s simple for someone to remember “I should look this up on “productguide””. Keep that in mind as well, and let the imaginative juices flow!

The third variable is branded. Opt for whatever your brand name is, or what defines your brand, as simply as possible. I know it seems foolish, however what if Facebook was “thesocialmediasitewhereyoupoststuff”, or YouTube was “thesitewhereyoupostvideosofyourselfandothercoolstuff”. Even if you do not have a brand name for the site that you are developing, that does not mean it can’t still be branded. All I mean by that is, let the domain name specify just what the core of the site is about.

The next element is the TLDS, which is simply just what follows your domain, such as “. com”, “. net”, or “. info”. Although numerous new ones have actually been added over the last couple of years, honestly, it’s ideal to opt for “. com” as often as possible. Considering that the internet has actually been around, “. com” is what individuals associate with a web site the most. If you are going with a longterm site where you intend to construct a business, you will at some point wish to get your hands on a great “. com”, even if you need to acquire it from somebody and pay even more for it. It is vital for a site that you intend to be prolific as well as develop a business around. For a blog, it’s much easier to think about other choices, however, “. com” is constantly a good idea if you could obtain the name you desire. I absolutely advise staying with “. com”, “. net”, and also “. org”.

Lastly, do not copyright infringe! If you try to make your domain very close to a big brand, it is extremely feasible that as soon as your site begins indexing as well as ranking you could get a “cease and desist” letter from the brand name. There are lots of laws and regulations about copyright infringement, as well as if you are attempting to piggyback off of a big brands name in hopes that more web traffic will come to your website assuming it could be related to the big brand name, you will eventually get in trouble! You do not want to be forced to begin again from scratch. You could move your site to a new domain name, yet you will certainly have to begin fresh with the online search engine as far as your web page getting indexed and also ranked for its content once more. Don’t do it! It will only hurt you ultimately!  How To Increase Domain Name Value

How do I get a domain name?

Great news! That part is easy too. Namecheap is the best place to go. They’ve been around for years, they’ve got wonderful customer service and customer support, and they’ve got numerous happy customers all over the globe. Lots of domain names can be bought for under $10/year. Make use of these ideas to get started today! And don’t stress! As your website expands, as your business expands, and also as your brand grows, it’s very easy to get a brand-new domain name that far better reflects you as well as switch everything over. For those of you that intend to begin, check out Namecheap today as well as start constructing your website!

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