Domain Names: Namecheap – Internal Domain Name Best Practices

Domain names explained.

When building a website, there are 2 actions that you need to follow to get your site live. This article is about the first step, which is obtaining a Domain Name. The second action is setting up your hosting, and you can click here for all of the information you need to establish your hosting.

A Domain Name is extremely easy to comprehend. You use them regularly. When you go to any kind of web site, you go to it by either searching for the site on Google, or manually entering the domain.

For Google, it is simply “http://www.” followed by “google.com”. That is the domain. For YouTube, it is just “http://www.” followed by “youtube.com”. It’s that straightforward. Now you know what a domain name is, and the odds are that you’ve known that for a long time, even if you didn’t know that it was called a “domain name”.  Internal Domain Name Best Practices

Domain names are frequently called “web address” as well. I like that, due to the fact that I like the word address. That’s exactly just what your domain name is. It’s an address. Just like your residence has an address, so does your website. Think of your domain name as the address of your website. Think of your hosting as the actual house that is at the address. Once individuals come to your web address, your site is there all set to welcome them in.

It actually is that easy. And the good news is, acquiring a domain is just as simple.

Domains made simple.

There are a couple of factors to understand when choosing a domain name for your site. I’m going to break them down for you.

The first aspect is length. For now, I’m only dealing with the actual name. I’m not talking about the “http://www.” part or the “. com”, “. net”, “. info” and so on. I’m merely talking about the unique part between “www.” and “. com”. The shorter the domain name, the better. This is for several reasons. Psychologically, it’s a lot easier to keep in mind a simple name like “Google”, “YouTube”, “Facebook”, or “Apple”. You don’t want your domain name to be several words smushed together. Instead of “thebestplacetodiscovernewproducts.com”, it’s better to be “productguide.com”. Then, on your site, you can have a headline that says “The Best Place To Discover New Products”. If your business or brands name is long, try to boil it down to simply one or two words. Just because you are “Bruce and Tom’s Lawn and Landscaping Service” doesn’t indicate your domain has to be “bruceandtomslawnandlandscapingservice.com”. Opt for “btlawn.com” or “btservice.com”. Keep in mind, this is just your address. You want it to be as identifiable and memorable as possible to people. Once they come to your address, then you can welcome them into your residence and also inform them everything about your business.  Internal Domain Name Best Practices

The 2nd aspect is catchy and memorable. This piggybacks off of the first one, but I simply want to urge you to think about not just keeping it brief, but being as catchy as possible. If you were to merely abbreviate “The Best Place To Discover New Products”, your web address would be “tbptdnp”. That’s tough to bear in mind. It’s not catchy. It’s not memorable. It’s not recognizable. Nevertheless, “productguide” is much easier to remember. It’s very easy for someone to keep in mind “I have to look this up on “productguide””. Keep that in mind too, as well as let the innovative juices flow!

The third variable is branded. Opt for whatever your brand name is, or what defines your brand, as simply as possible. I recognize it seems ridiculous, yet what if Facebook was “thesocialmediasitewhereyoupoststuff”, or YouTube was “thesitewhereyoupostvideosofyourselfandothercoolstuff”. Even if you do not have a brand name for the site that you are developing, that does not imply it can not still be branded. All I mean by that is, let the domain name specify just what the core of the website has to do with.

The next factor is the TLDS, which is simply exactly what follows your domain name, such as “. com”, “. net”, or “. info”. Even though several new ones have actually been added over the last few years, honestly, it’s finest to select “. com” as often as possible. Considering that the internet has actually been around, “. com” is what people associate with an internet site the most. If you are choosing a longterm website where you hope to build a business, you will at some point want to obtain your hands on a good “. com”, also if you have to purchase it from someone as well as pay more for it. It is important for a site that you wish to be prolific and also develop a business around. For a blog site, it’s less complicated to think about other alternatives, nonetheless, “. com” is always an advantage if you can get the name you desire. I definitely advise adhering to “. com”, “. net”, and “. org”.

Lastly, do not copyright infringe! If you try to make your domain name very close to a big trademark name, it is extremely possible that when your website starts indexing and also ranking you might receive a “cease and desist” letter from the brand. There are lots of laws and regulations concerning copyright violation, and also if you are aiming to piggyback off of a big brands in hopes that more website traffic will come to your site believing it might be connected to the big brand name, you will ultimately get in trouble! You do not want to be forced to start again from scratch. You can relocate your site to a new domain, yet you will have to start fresh with the search engines as far as your page getting indexed as well as ranked for its content again. Do not do it! It will only injure you ultimately!  Internal Domain Name Best Practices

How do I get a domain name?

Great news! That part is very easy also. Namecheap is the best place to go. They’ve been around for years, they’ve got great customer service and customer support, and also they’ve got numerous happy customers throughout the globe. Lots of domains could be bought for under $10/year. Use these tips to get started today! And don’t worry! As your site grows, as your business grows, and as your brand expands, it’s easy to obtain a brand-new domain that far better mirrors you and switch everything over. For those of you that wish to get going, check out Namecheap today and also start building your site!

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